THE DAZZLING SPARKLE FROM THE HEAVENS
Two volcanic islands in the Mediterranean, a Bavarian engine with 625 HP and a night that turns into day thanks to millions upon millions of stars. The ingredients for a spectacular project. The name: THE M8.
We had the great privilege to create eye-catching motifs for the worldwide market launch of the M8 Coupe as well as M8 Cabriolet. We were on-set right from the start, to support the crucial timing together with the photographer Konrad J. Schmidt and the agency Serviceplan Hamburg. We chose locations that were already unique by day. But by the first twilight we became aware – this sparkling sky, far away from any civilization, will bathe all our motifs in a breathtaking light.
In the heart of it: THE M8.
THE FASTEST MINI EVER
Closed race track, top secrecy, camera-equipped vehicle, a drone, and one of 3000 limited edition John Cooper Works GP.
Roaring engines, cars speeding by, smell of fuel in the air – a slightly different workplace than the desk at the office. Right in the pit, between stacks of tyres and race care components, we worked with photographer Alex Rank and the creative heads of CoC Artwork MINI to design fresh and sporty visuals that re-create the exhilarating feeling. Within a very short period of time we prepared the advertising campaign for the world premiere of the most powerful MINI ever. In addition to numerous motifs for digital and print, we also created various social media film formats.
NO PATHS, NO OBSTACLES! THE MERCEDES BENZ G 63 AMG
A bitter wind sweeps over the dunes of the Danish North Sea coast. The lens fogs up from the cold, your breath obscures your view and your fingers almost stick to the ice-cold metal of the tripod. You wish nothing more than to warm your hands in front of the fireplace.
Or you drive the Mercedes G 63 AMG cross-country over the dunes to the beach and simply have fun. We brought this idea to life with the support of Mercedes-Benz, the G-Class and CGI technology. From a rough idea and a collection of images, a short story was created, which shows the G 63 AMG in diverse situations.